Screen capture that stays on your machineGet the deal

BRAND & PRESS

FramioCam brand assets

Logos, colours, typefaces, approved descriptions and product screenshots for anyone writing about FramioCam. Download the whole kit, or copy what you need below.

Download brand kitZIP · 2.8 MBPress enquiries

01

Logos

The icon is a camera lens inside a frame: capture, then make it presentable. The logo pairs it with the wordmark.

One colour, dark

For light backgrounds, print, and anywhere the gradient would fight the layout.

One colour, light

For dark backgrounds and photographs. Keep enough contrast behind it.

Clear space

Keep at least a quarter of the icon’s width free on every side. No text, edges or other marks inside it.

24 px
120 px
24 px
120 px

Minimum size

The icon stays legible down to 24 px, and either logo down to 120 px wide. Smaller than that, use the icon instead of the logo.

02

Colours

Every value below is one the product already uses. Click a swatch to copy its hex code.

Icon gradient · linear-gradient(135deg, #3EA8EE 50%, #6155F5)

Primary

The interface colour. Links, primary buttons and highlights.

  • FramioCam Blue

    Primary actions, links, focus

    HEX
    RGB
  • Ink

    Headlines and body text

    HEX
    RGB
  • White

    Page background

    HEX
    RGB

Icon

Taken from the app icon. Use the gradient as a pair, sky into violet.

  • Sky

    Icon gradient, start

    HEX
    RGB
  • Violet

    Icon gradient, end

    HEX
    RGB
  • Lens Ring

    Icon lens ring

    HEX
    RGB
  • Lens

    Icon lens body

    HEX
    RGB
  • Flash

    Icon flash dot

    HEX
    RGB

Neutrals and accent

Supporting tones. Ember is kept for buying, nowhere else.

  • Slate

    Secondary text

    HEX
    RGB
  • Mist

    Panels and surfaces

    HEX
    RGB
  • Line

    Borders and dividers

    HEX
    RGB
  • Ember

    Purchase accent

    HEX
    RGB

03

Typography

Two families, both free to use. Geist Sans carries almost everything; JetBrains Mono is for keys, time and code.

Capture anything.

Geist Sans

Headlines, interface and body text. Weights 400, 500, 600.

Get the font

⌘ ⇧ 5 · 00:01:24

JetBrains Mono

Shortcuts, timecodes and code. Weights 400, 500.

Get the font

04

Name & copy

Approved wording you can paste as it is. It describes only what ships today.

TAGLINE

Capture anything. Make it worth sharing.

One line

App stores, bios, social profiles · 15 words

Screenshots, recordings, and the tools to finish them. Available in Chrome. Coming soon to Mac.

Short description

About 50 words — directories and listings · 54 words

FramioCam captures screenshots and screen recordings with your microphone and webcam, then gives you a studio to finish them: backdrops, window frames, annotations, and a video timeline with click-driven zooms. Export MP4, WebM, GIF or PNG. Media stays on your device unless you choose to share it. Available in Chrome; coming soon to Mac.

Boilerplate

About 100 words — press releases and articles · 111 words

FramioCam is a screenshot and screen recording tool for people who show their screen for a living — product teams, educators, support, and creators. Capture a visible area, a full page, a whole site or a region; record a tab, window or screen with microphone and webcam; then finish both in FramioCam Studio with backdrops, window frames, annotations and a multi-lane video timeline, and export MP4, WebM, GIF or PNG. Media is captured and edited locally; saving to your own Google Drive is optional. FramioCam for Chrome runs on macOS, Windows, Linux and ChromeOS. A native FramioCam for Mac app is coming soon. FramioCam is built by Ratul Hasan at BeSofty.

Writing the name

One word, capital F and capital C, in every context — including headlines and sentences that start with it.

  • FramioCam
  • FramioCam for Chrome
  • FramioCam for Mac
  • FramioCam Studio
  • Framiocam
  • Framio Cam
  • FRAMIOCAM
  • Framio-Cam
  • FC

Products

Two products with separate licences. Name the one you mean.

FramioCam for Chrome
Chrome on Mac, Windows, Linux, and ChromeOSAvailable now
FramioCam for Mac
macOS 14 Sonoma or laterComing soon

05

Screenshots

Captures of the real apps with sample content. Free to publish alongside coverage of FramioCam; please do not edit the interface.

FramioCam for Chrome

FramioCam Studio in Chrome, styling a screenshot with a backdrop and window frame
StudioJPG229 KB
FramioCam screenshot editing with backdrop and window-frame controls
Screenshot editorJPG60 KB
The FramioCam recorder with screen, camera, and microphone controls
Capture and recorderJPG17 KB
The FramioCam recorder with quality, frame rate and drawing shortcut settings
Recorder settingsJPG67 KB
The FramioCam popup on the Screenshot tab, with its four capture modes and library
Popup: ScreenshotJPG62 KB
The FramioCam popup on the Record tab, with screen, tab, microphone and camera options
Popup: RecordJPG70 KB

FramioCam for Mac

The FramioCam for Mac screenshot studio with a styled capture
Screenshot studioJPG293 KB
Editing a picture in the FramioCam for Mac studio
Picture editingJPG211 KB
The FramioCam for Mac library of screenshots and recordings
LibraryJPG81 KB

Social cards

1200 × 630, the link previews the site's pages use. For announcements and posts.

The FramioCam link preview card: Capture anything. Make it worth sharing.
FramioCamPNG343 KB
The FramioCam for Chrome link preview card
FramioCam for ChromePNG243 KB
The FramioCam for Mac link preview card
FramioCam for MacPNG323 KB

06

Videos

The product overview, and every short clip the site plays, as MP4 or GIF. Silent, 1440 × 900. Embed, link or republish them with coverage of FramioCam.

Product overview

The FramioCam for Chrome walkthrough on YouTube. Link to it, or embed it in an article.

Watch on YouTube

FramioCam for Chrome

Recorded in the Chrome extension with sample content.

FramioCam for Mac

Recorded in the Mac app, which is still in development. What it shows may change before launch.

07

Guidelines

Short, so they get read. If something you want to do is not covered, ask — we usually say yes.

Please do

  • Use the files on this page exactly as they are.
  • Leave clear space of at least a quarter of the icon’s width on every side.
  • Use dark lettering on light backgrounds and light lettering on dark ones.
  • Use a one-colour icon on photographs and busy backgrounds.
  • Write the name as one word with two capitals: FramioCam.
  • Link to framiocam.com when you mention the product online.

Please don’t

  • Redraw, recolour, stretch, rotate, outline or add shadows to the marks.
  • Set the icon below 24 px, or the logo narrower than 120 px.
  • Put the dark-lettering logo on a dark background, or the light one on a light background.
  • Combine the marks with your own logo or use them in your product’s name.
  • Suggest that FramioCam sponsors, partners with or endorses you without asking us.

08

Press & facts

Writing a review, a roundup or a story? Press email is read and answered by the people who build FramioCam.

Press contact

Interviews, questions, quotes and partnerships.

support@framiocam.com

Email us

Choose where you create

Your next capture.
Your kind of studio.

Browser-first or native on Mac. Find the FramioCam that fits the way you work.

Chrome available now · Mac coming soon · Separate licences

The native FramioCam for Mac creative workspace.
Meet the FramioCam family

FramioCam in action

Record, capture, edit, and export in Chrome.

Watch on YouTube ↗